Mitti – Home Decor & Crafts – WooCommerce Theme

Mitti – Home Decor & Crafts WooCommerce Theme (GPL-licensed Edition)
Unlimited sites. One-time purchase. Full premium features. Updates aligned with the official release.
This edition of Mitti – Home Decor & Crafts WooCommerce Theme is designed for the way craft brands, decor boutiques, pop-up artisans, multi-vendor studios, and DTC homeware labels actually operate. You can install it on unlimited domains and environments—main store, seasonal lookbook microsites, wholesale portal, regional variants, and a permanent staging sandbox—without activation seat juggling or mid-build feature walls. You keep the complete premium experience and a release cadence that tracks the official version, so improvements and fixes roll in calmly while you focus on designing products and shipping orders.
A clear promise up front
Home decor sells when you combine texture, scale, context, and trust. Visitors need to feel the material, understand dimensions at a glance, see pieces styled in real rooms, and checkout without friction—especially on mobile. Mitti is organized around that reality: generous image blocks that don’t break performance, product cards that surface size/finish variants immediately, editorial lookbooks that convert, and cart flows that stay honest about shipping and gift options. Behind the scenes, the licensing model removes operational noise: unlimited sites, single up-front cost, all features available from install, and updates aligned with the official release.
Product overview
Mitti – Home Decor & Crafts WooCommerce Theme gives you a retail-ready foundation for:
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Ceramic studios, glassware and tableware brands
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Textile makers (throws, quilts, runners, cushions, window treatments)
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Wall art, frames, prints, and limited editions
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Lighting, small furniture, and accent objects
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Sustainable home goods and refill systems
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Seasonal pop-ups, trunk shows, preorder campaigns, and limited drops
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Multi-vendor collectives and marketplaces for independent makers
Where many ecommerce themes chase decoration, Mitti prioritizes merchandising, storytelling, and fulfillment clarity. Sections are opinionated where it matters (variant swatches, size/fit notes, bundle builders, honest shipping estimates) and flexible where brand teams need freedom (grid tempo, lookbook pacing, editorial blocks, collection curation).
Why this edition changes your workflow (quietly, everywhere)
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Unlimited usage across production stores, seasonal microsites, wholesale portals, regional variants, and long-lived staging—no seat counts to manage.
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One-time purchase keeps budgets predictable as your catalog and campaign footprint expand.
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All capabilities unlocked from day one: import demos, use every section, and ship—no “Pro-only” interruptions mid-build.
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Version alignment with the official release: plan maintenance windows and test calmly on staging before you roll forward.
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Freedom to modify with child themes, template overrides, and custom blocks/patterns; keep performance and accessibility improvements in your codebase forever.
In practice, that means you can keep a permanent design-system sandbox, pilot a new product card on your holiday microsite, then promote it to the main store and wholesale portal without license detours.
Merchandising that respects how people shop for spaces
Collection architecture
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Facet filters that matter for decor: size classes (S/M/L), dimensions (W×D×H), material (linen, stoneware, oak), finish (matte, gloss, oil), color families, set counts, and care (machine-washable, food-safe, outdoor-rated).
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Curated collections for styles and situations—Japandi, Rustic Modern, Apartment-Friendly, Host Gift Ideas, Cozy Reading Nook, Entryway Refresh.
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Limited drops & preorder rails that make scarcity clear without resorting to hype.
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Room-based navigation (Living, Dining, Bedroom, Bath, Outdoor, Workspace) with cross-links to keep cart building fluid.
Product detail pages that win decisions
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Above-the-fold essentials: primary photo, quick variant swatches (color/finish/size), price range that resolves on selection, and a compact dimensions card with both imperial and metric toggles.
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Texture-forward gallery with reserved aspect ratios to protect layout stability; mix styled shots, detail macros, and scale references (hand/sofa/bed).
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Care & materials block written like a human: wash, dry, oil, avoid direct flame, suitable for dishwasher top rack, indoor/outdoor notes.
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Bundle & set builders: let shoppers combine pillow covers with inserts, pair candlesticks with taper sets, or add frames to prints.
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Room context module that shows the item styled in at least two different spaces and links to “Shop the Look.”
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Honest shipping panel with window ranges, fragile-packaging notes, gift wrap availability, and “order by” cutoff for holidays.
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Sustainability & provenance strip (small, tasteful): recycled content, local production, fair-trade cooperative, FSC wood—explained briefly.
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Micro-FAQ by the CTA (“Will this finish mark glass tables?” “Is the glaze food-safe?” “Can I hang this without drilling?”).
Cart & checkout that respect attention
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Line-item clarity (variant, dimensions, finish) with thumbnail swaps to match selections.
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Gift options (wrap, card message, prices hidden) and delivery notes (safe drop, call box) without drowning the page.
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Preorder etiquette (separate ship window) and split-ship choices when carts mix ready-to-ship with made-to-order.
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Tax & shipping transparency early; no last-click surprises.
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One-hand mobile: sticky order summary and a single primary action per screen.
Editorial that sells without shouting
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Lookbooks that read like a magazine spread: a headline promise, 6–12 images with restrained captions (materials, scale), and shoppable pins that don’t flicker or jump.
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Maker stories that humanize the work: a short origin paragraph, two process photos, and one candid quote.
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Care guides & styling playbooks (“Layering cushions the easy way,” “How to hang art at correct eye line,” “Dinner for six on a 120-cm table”).
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Seasonal pages that update without re-building: Winter Warmth, Spring Table, Summer Terrace, Fall Textures—share a layout, change the curation.
Editorial earns bookmarks and backlinks, but in the near term it simply reduces returns; customers buy right when they can picture scale and care.
Wholesale & B2B without a separate site
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Trade application flow with polite documentation prompts (resale cert, website, showroom if any).
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Hidden pricing mode for trade users with minimums, case packs, and lead times.
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Linesheet exporter (CSV/PDF) and lookbook with SKU overlays.
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Backorder and made-to-order notes written plainly, not like a procurement manual.
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B2B account area for reorder history, open POs, and a clean support lane.
Because your license doesn’t meter domains, you can clone a wholesale portal as a sibling site or keep it as a protected section—whatever is simplest for your team.
Multi-vendor & marketplace patterns (if you curate other makers)
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Vendor pages with maker bios, process photos, and catalog grids.
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Per-vendor shipping & lead time notes (ceramics ready-to-ship vs. made-to-order textiles).
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Shared policies at the marketplace level with vendor-specific exceptions clarified in one sentence.
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Fair attribution (credit lines, material acknowledgements) that respects craft communities.
Design language & tokens
Mitti uses a rational type scale, generous spacing, measured color, and refined radius/shadow tokens so dense product grids and long editorial pages remain calm. The vibe is gallery retail rather than “tech storefront.” Dial the palette toward linen, stone, clay, oak—or go bold and modern; either way, tokens make changes consistent and reversible. Because this is the GPL-licensed edition, you can keep a design-system sandbox alive indefinitely, trial new cards, spacing, and motion preferences, then promote winners across unlimited sites.
Performance & SEO that survive holiday traffic
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Lean heroes and reserved media slots protect Largest Contentful Paint (LCP), especially on mobile.
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Predictable DOM so your optimizer stack (minify, defer, lazy-load) works as intended.
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False-click prevention: image reserves prevent layout shift and “jumping” CTAs.
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Semantic headings and descriptive links (“Shop linen throws,” “View oak frames 30×40”) for crawlers and screen readers.
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Schema-friendly patterns (Product, Offer/AggregateOffer, Breadcrumb, Article, FAQ, Organization) ready when you choose to add structured data.
Performance isn’t just about scores; it’s about confidence at the buy moment. Clear pages with stable layouts convert.
Accessibility that doubles as retail courtesy
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Readable defaults (comfortable line lengths, real paragraph spacing) for care and policy pages.
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Contrast-aware tokens and visible focus states; keyboard navigation is first-class.
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Alt text prompts that explain texture and scale (“Matte glaze; 25 cm across on 90 cm table”).
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ARIA labels on variant swatches; screen readers hear “Color: Moss, selected.”
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Form labels & errors that explain, not scold (“Postal code seems short for your country”).
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Table markup for size charts; headers and captions make sense when read aloud.
Accessible stores are easier to trust—and trust is the currency of home purchases sight-unseen.
Multisite, regions, and campaigns
Home brands rarely stay in a single property. With this edition you can run:
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Main DTC store with editorial and lookbooks
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Regional variants (currency, dimensions default, seasonal imagery)
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Holiday/pop-up microsites with capsule collections
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Wholesale/trade portal with protected pricing
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Artist collaborations as limited-time sub-sites
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Permanent staging for token and component experiments
Shared tokens keep everything visually coherent while each site owns its own catalog, pricing, and copy. Because usage is unmetered, experimenting is part of normal operations—not a budget fight.
Working with editors and builders
Prefer the native Block Editor? Spacing and grid logic behave sensibly. Prefer a visual builder? The baseline CSS avoids destructive resets, so sections stay tidy. For deeper customization, add a child theme and consider:
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Scale cards that auto-render an item over common backdrops (sofa, place setting, A4 sheet, queen bed).
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Material badges (stoneware, hand-loomed, FSC oak, recycled glass) with compact tooltips.
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Bundle builders for “Room Refresh” (three cushions + throw + 2 prints + frame set).
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Holiday ribbon that auto-calculates order-by cutoffs based on warehouse transit times.
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Gift receipt mode toggle at checkout.
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Back-in-stock and finish waitlists at variant level.
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Care accordion with icons (wash, dry, hand wash, oil, wipe only).
Because you can keep a permanent sandbox, you can iterate without touching production until components are ready.
Content strategy that reduces returns and lifts AOV
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Lead with scale and surface. Dimensional drawings plus a hand/sofa/bed frame reference beat adjectives.
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Photograph in context. Two styled rooms tell a story; macro shots close the sale.
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Translate materials into behavior. “Oiled oak will deepen with time; revive with a light coat.”
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Bundle honestly. Show how pieces work together (frames + mounts + art; pillow covers + inserts).
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Use real-world captions. “Shown on a 160 cm dining table” is better than “elevate your tablescape.”
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Handle objections beside the CTA. “Yes, dishwasher safe (top rack).” “Includes drywall anchors.”
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Treat policies as service. Short paragraphs: shipping windows, split shipments, holiday cutoff, returns/restocking.
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Keep forms short. Gift message, phone for delivery, safe drop instruction—done.
Setup & launch checklist
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Install Mitti on a staging environment.
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Import a starter aligned with your catalog (ceramics, textiles, prints, lighting, mixed).
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Set design tokens—type pair, palette, spacing, radii—so the store reads like your brand.
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Model taxonomy & attributes: room, style, material, finish, size class, care, sustainability notes.
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Define variants at the attribute level (color/finish/size); wire swatches to photos.
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Build the PDP template: gallery, dimensions card, care block, bundle/sets, shipping panel, micro-FAQ.
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Create collections for major rooms and two editorial lookbooks (one evergreen, one seasonal).
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Wire cart & checkout with gift options, window estimates, and clear totals.
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Load 20 hero products with thorough dimensions, care, and styled/context photos.
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Publish 2–3 maker stories and one care guide.
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Review accessibility (swatches, tables, focus states, labels).
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Performance pass (image compression, reserved media slots, defer non-critical scripts).
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Pilot with a small audience; fix microcopy where customers pause.
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Launch, then clone to regional or holiday microsites as needed (unlimited installs).
Operations playbook (day-to-day)
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New-in rhythm. Add a small “Fresh This Week” strip; retire items politely to an archive.
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Backorder etiquette. Be specific: “Ships in 2–3 weeks; made to order.” Offer alternatives when possible.
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Seasonal agility. Swap lookbooks and home heroes for Spring textiles / Summer terrace / Fall textures / Holiday table.
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AOV lift. Place complementary items (frames with prints, inserts with covers) near the CTA and in cart.
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Returns prevention. Maintain a living “Will it fit?” guide and link it from relevant PDPs.
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Support hygiene. Add micro-FAQs wherever the same question appears twice in the inbox.
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Wholesale cadence. Update the linesheet each season; show discontinued SKUs for 90 days with suggested replacements.
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Sustainability clarity. Keep claims modest, truthful, and practical (care, longevity, repair).
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Crisis mode. A discreet notice bar for delays, weather events, or carrier outages with a link to updates.
Security, privacy, and ethics—written like a person
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Payment trust near the decision: accepted methods with tasteful logos, not a parade.
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Privacy in human language: what you collect, why, retention, and how to request deletion—right beside the form.
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Photo credit & consent for maker studios and styled sets.
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Accessibility promise with a contact for accommodations.
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Sourcing transparency in a short paragraph; no green-washing.
The licensing advantages, summarized
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Unlimited installations across your store network, seasonal/campaign microsites, wholesale portals, and staging.
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One-time purchase that scales with your ambitions, not your domain count.
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Full premium features available immediately—no upsells mid-build.
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Updates aligned with the official release so portfolios stay synchronized.
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Customization freedom to keep design-system, accessibility, and performance work in your codebase permanently.
It’s not just a theme; it’s a repeatable retail system for design-led brands who care about texture, scale, and service.
Frequently Asked Questions
Q1. What’s different about this GPL-licensed edition of Mitti?
Functionally you keep the full premium experience and upstream update cadence. The difference is freedom from per-domain activations: install on unlimited sites and environments—production, staging, regional, wholesale, and campaign microsites—without managing license seats.
Q2. Do we still receive updates?
Yes. Version numbers and features track the official release. Test on staging first; then roll forward across your network.
Q3. Is anything locked behind an extra “Pro” wall?
No. All sections, imports, product cards, lookbooks, bundles, and cart patterns are available after installation.
Q4. Can we customize product cards, swatches, and bundle builders?
Absolutely. Create a child theme to override templates and register reusable blocks for dimensions cards, care accordions, bundle pickers, and shipping notes.
Q5. Will we ever be prompted for an activation key to unlock features?
No. Move freely between development, preview, and production without prompts or seat juggling.
Q6. Does Mitti support long care pages and policy content without becoming unreadable?
Yes. Typography and spacing are tuned for dense text; accordions remain keyboard-friendly with visible focus states and ARIA labels.
Q7. How do we handle mixed carts (in-stock + made-to-order)?
Use split-ship notes and make windows explicit. Place the explanation near totals and on confirmation pages to reduce “Where’s my order?” messages.
Q8. Can we run a wholesale or trade portal alongside DTC?
Yes. Use protected pricing modes, linesheet exports, and clear MOQs/case packs. Unlimited installs make a sibling portal simple if you prefer separation.
Q9. How do we reduce returns on size/scale items (frames, rugs, art)?
Show dimensions prominently, include scale references, write hanging/placement guides, and use bundle suggestions (frames + mounts). Clarity beats adjectives.
Q10. Is the theme translation-ready and suitable for RTL languages?
Yes. Strings are prepared for localization, and styling accommodates right-to-left layouts.
Q11. Will updates break our customizations?
Treat it like any professional WordPress build: keep a child theme, test on staging, and review template diffs. The unlimited-installs model makes long-lived QA natural.
Q12. Can we keep a permanent design-system sandbox?
Yes. That’s one of the biggest practical advantages—iterate on tokens and components indefinitely, then promote winners across all your sites without new license steps.
Q13. What’s the best way to present sustainability without over-promising?
One line per claim tied to a care or longevity benefit (“FSC oak—oil annually to preserve finish,” “Recycled glass—subtle bubbles are natural”). Keep it factual and useful.
Q14. Does Mitti play nicely with both the native editor and visual builders?
Yes. The baseline CSS is builder-friendly while keeping native blocks neat.
Q15. Can we run artist collaborations as standalone capsules?
Yes. Clone a capsule microsite with its own palette and lookbook, then archive gracefully after the run—easy under unlimited installs.
Final perspective
Mitti – Home Decor & Crafts WooCommerce Theme treats retail like a craft: clear product storytelling, honest shipping and care, patient performance on phones, and editorial that helps people furnish real rooms—not just mood boards. The licensing model multiplies those strengths—unlimited installs, one-time cost, complete features, and updates aligned with the official release—so your web presence can grow season by season, collection by collection, without licensing friction getting in the way.
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