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Carsten – Hotel Booking WordPress Theme (Activation-Free, Full Features, Unlimited Sites)
Hospitality is a trust business. A guest doesn’t book because a page looks pretty—they book because your site makes availability obvious, pricing honest, rooms desirable, and the path to confirmation effortless. Carsten – Hotel Booking WordPress Theme is built around that journey. This edition is delivered activation-free, usable on unlimited sites, with the complete professional feature set, and improvements kept in step with the official release. No serial keys, no domain locks, no “per-domain” upsells—just install, stage, clone, and launch with a predictable one-time model.
What follows is a practical, operator-level guide to using Carsten to run high-converting hotel, resort, B&B, lodge, boutique, aparthotel, and multi-property websites. We’ll dig into page architecture that mirrors real booking behavior, rate/availability patterns that reduce support emails, photography and copy systems that sell nights, performance and accessibility guardrails, and a rollout playbook for single and multi-property groups. Throughout, you’ll see how the activation-free, unlimited-site model removes license friction so your team can move faster in peak season.
Why this activation-free edition matters in hospitality
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Unlimited sites: Launch a main brand site, a microsite for each property or wing, seasonal promo landers (“Spring in the City”), wedding and events pages, and a staging clone—without counting domains or moving license seats.
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One-time cost: A/B test rate presentation, packages, and layouts without per-site fees; keep the winner and archive the rest.
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Full professional feature set: Not a “lite” skin. You get booking-ready page components, room/offer templates, availability calendars, reviews, FAQ, dining/spa modules, events, and contact/lead capture blocks from day one.
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Updates kept in step with the official release: Compatibility and polish arrive on schedule; validate on staging, then update production when it suits operations.
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No activation hoops: Migrate hosts, restore backups, or duplicate a high-performing layout for a new property—without asking a license server for permission.
When the calendar is tight and rates move daily, freedom to iterate becomes a revenue lever.
Who Carsten is for
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Independent hotels & boutique stays that win on story, service, and design—and need a site to match.
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Resorts & spa retreats selling packages, activities, and multi-night experiences with add-ons.
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B&Bs, guesthouses, and lodges where personality and clear amenities convert.
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Aparthotels & extended-stay properties with unit-type differences, weekly rates, and long-stay perks.
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Multi-property groups with shared brand systems and localized content per location.
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Venue-led properties promoting weddings, meetings, and private dining alongside rooms.
Because usage is unlimited and activation-free, marketing teams can keep separate microsites for each audience—romance getaways, team offsites, weddings—without extra license overhead.
The booking journey Carsten optimizes
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Orientation – A guest lands on the homepage from search or social. They scan photos, a short promise, and the Check Availability bar. They need dates, rooms, and a price signal within seconds.
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Exploration – They browse room types and photos, compare amenities, and peek at location and reviews. They want clarity, not brochure copy.
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Decision – They add dates, see realistic pricing (with taxes/fees clearly explained), pick a room, and decide on add-ons or packages.
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Action – They complete the booking flow or submit a question. Friction here is where abandonment happens.
Carsten maps every template to this emotional arc: instant clarity, persuasive proof, and a friction-free path to confirmation.
Design language: editorial calm that sells nights
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Readable type scale so promises feel confident and copy is comfortable on phones at arm’s length.
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Color tokens mapped to function: info (policies), success (available), warning (limited), critical (sold out).
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Card components reused everywhere—rooms, offers, experiences, reviews, events—so the site feels consistent.
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Motion discipline with subtle reveals and hovers; nothing that competes with the “Book Now” intent.
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Accessible contrast & large tap targets for one-hand mobile booking.
Branding takes minutes: set palette and type, upload logo variants, choose a photo treatment; the system harmonizes site-wide.
Page architecture that mirrors real hotel operations
Homepage (conversion-first)
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Hero promise in one line (“Stay steps from the old town—light, quiet rooms with city views”).
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Availability bar above the fold (dates, guests, promo code).
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Room highlights (3–5 bestsellers) with “View Details” and micro-amenities icons.
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Location & arrival: neighborhood map, transit time, parking notes, quick taxi/metro tips.
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Reasons to stay: 4–6 compact bullets (breakfast on terrace, rooftop bar, late checkout option, pet-friendly rooms, gym/spa access).
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Offers & packages: last-minute, stay-longer-save, romance, family, business—each with clear conditions.
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Reviews strip (permissioned) with short, specific quotes.
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CTA banner pinned on mobile (“Check dates / Book now”).
Room Type pages (built to sell, not just show)
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Photo gallery that loads quickly; stable ratios to avoid layout shift.
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Plain-English overview (what it feels like to stay there).
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Core amenities (bed size, view, workspace, AC, blackout blinds, coffee/tea, smart TV, USB, safe).
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Floor plan or size note (sqm/ft²).
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Good to know (quiet wing, partial view, compact bathroom, stair access for some floors).
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Availability + price signal for selected dates.
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Add-ons & upgrades (breakfast, late checkout, spa passes, parking).
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FAQ slice relevant to the room type (cribs, rollaways, pets, connecting doors).
Offers & Packages
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Clear value line (“Stay 3+ nights—save 15% and enjoy late checkout”).
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What’s included (breakfast, credits, experiences).
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Rules (dates, blackout periods, cancellation window) in plain language.
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CTA to preloaded availability search.
Dining, Bar & Breakfast
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Menus, service hours, dietary notes, photos that feel candid not staged.
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If breakfast is a differentiator, say why (fresh pastries, local fruit, made-to-order eggs).
Spa, Gym & Experiences
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Treatment cards, sauna/hammam details, time slots, age rules.
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Jogging maps, bike hire, partner tours, museum passes—whatever genuinely exists.
Weddings & Meetings
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Spaces with capacities and layouts.
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Packages with inclusions and optional upgrades.
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Contact & site visit form with date, headcount, and AV needs.
Location Guide
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Walkability, transit notes, nearby essentials (pharmacy, ATM), top 5 restaurants by vibe rather than star rating.
Contact & Policies
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Direct contact options (phone, email, form) and response-time promise.
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Concise policies: check-in/out, ID, deposits, cancellation windows, fees, pet rules, smoking, accessibility features.
Rate & availability patterns that reduce support emails
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Availability bar everywhere with dates persisting across pages.
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Calendar states: available, limited, sold out.
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Honest price signals: nightly rate and total with taxes/fees breakdown—no surprises at checkout.
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Flexible vs. advance rates explained in plain language.
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Promo code field tucked but discoverable; no shouting “discounts” at everyone.
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Add-ons as friendly upsells (late checkout, breakfast, parking) with transparent pricing.
Clarity beats persuasion when money is on the line.
Content that sells the stay (without sounding like a brochure)
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Write what the guest will feel (“Quiet courtyard rooms; open a window and hear the fountain”).
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Be specific about light, sound, bedding, water pressure, desk space, outlets, and storage.
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Own the trade-offs (“Cosy room; best for short stays.” “Partial river view from the corner.”)
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Caption photos with useful context (room number range, orientation, time of day) when it helps.
Specifics convert; vague adjectives don’t.
Photography that pulls its weight
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Natural light shots at realistic exposure; avoid heavy HDR.
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Sequences that tell the story: entry → bed → bath → view → detail.
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People scale occasionally (a hand on a kettle, a book on the terrace) for warmth.
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Night shots of facade and room lighting for late-arriving guests.
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Compression & ratios tuned for speed; heroes remain crisp on high-dpi phones.
Realistic images reduce disappointment and refunds.
Conversion patterns that lower abandonment
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Sticky “Check Availability” bar on mobile; two taps to see a rate.
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Guest/room selector with smart defaults (remember last selection).
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Progressive form: ask essentials first (dates, guests), then contact details.
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Trust microcopy near forms (“Secure, instant confirmation. Free cancellation within window.”).
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Assistance link (“Prefer to book by phone? We’ll hold the rate for 10 minutes.”).
Fewer fields, fewer doubts, more booked nights.
Performance & accessibility on real phones
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Lean critical path: promise, dates, and room cards paint first.
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Responsive images and stable aspect ratios to avoid layout jump.
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Deferred non-critical scripts (maps, heavy embeds) until interaction.
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Keyboard navigation and visible focus states for menus and forms.
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Readable contrast and generous tap targets for thumbs.
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Form resilience with clear errors and graceful retry on shaky Wi-Fi.
Fast pages feel like competence—and competence books stays.
Local SEO that actually moves revenue
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City + property pages with unique proof and photos, not spun text.
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Service pages for events (“Wedding Venue in [City]”), “Hotel Near [Landmark],” and “Rooms with [Feature].”
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Schema-ready FAQs for parking, pets, early check-in, and breakfast.
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Internal links that make sense: home → rooms → offer → book.
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Review strategy baked into post-stay messages; publish permissioned snippets with initials and month.
Structure and substance beat keyword stuffing.
Multi-property & group readiness
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Shared design system: colors, type, grid, and cards remain consistent.
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Property switcher that respects location and language preferences.
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Per-property promos and unique room sets.
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Lead routing to the right inbox for weddings, meetings, and groups.
Unlimited installations mean expansion is a content job—not a licensing negotiation.
Operating blueprint (from blank canvas to live, calmly)
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Define positioning in one sentence (“Design-led rooms a minute from [landmark]”).
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Load the five core pages: Home, Rooms, Offers, Location, Contact/Policies.
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Write one flagship room page perfectly; clone the structure for others.
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Assemble your offers: Stay Longer Save, Early Booker, Flexible, Weekend Escape.
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Publish a location guide with three “nearby essentials” and two “quiet corners.”
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Wire the availability bar site-wide; QA the booking flow on a small phone.
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Add proof: three permissioned reviews; one honest “good to know.”
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Soft-launch to a warm audience; fix friction in 48 hours.
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Iterate weekly: one microcopy improvement, one gallery tweak, one FAQ addition based on real emails.
Momentum beats perfection in hospitality. Carsten keeps momentum cheap.
Microcopy you can borrow (and adapt)
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“Check dates—instant confirmation, no hidden fees.”
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“Early flight? We’ll store your bags and text when the room’s ready.”
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“Light sleepers: ask for the quiet wing facing the courtyard.”
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“Arriving by car? Reserve a parking spot at checkout.”
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“Breakfast, late checkout, and spa passes—add them after picking your room.”
Short, specific lines reduce questions and speed decisions.
Migration without meltdown
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Map old slugs (rooms, offers) one-to-one; redirect cleanly to preserve rankings.
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Normalize photos to consistent ratios; avoid gallery jumpiness.
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Re-enter critical policies early (cancellation, fees, deposits).
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Parallel stage for a week; rehearse booking, modification, and cancellation flows.
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Cut vanity scripts at launch; add them back only if they earn their keep.
Activation-free usage means staging is just another site—no license tickets to open in peak season.
Why choose this activation-free edition now
Because your rooms, not your license keys, should set the pace. Carsten – Hotel Booking WordPress Theme gives you a calm, editorial design; room and offer pages that sell nights; a booking journey tuned for phones; performance and accessibility discipline; and a content system your team can run without calling an agency every week. Delivered activation-free for unlimited sites with the full professional feature set and improvements kept in step with the official release, it removes friction so you can launch faster, iterate safely, and keep your calendar full—season after season.
Frequently Asked Questions
Q1: What exactly do I receive with this edition of Carsten?
The complete, production-ready theme for hotel and hospitality websites: availability and booking components, room and offer templates, review and FAQ blocks, dining/spa/events sections, location and contact pages—delivered activation-free with unlimited-site usage and improvements synchronized with the official release.
Q2: Can I use it for multiple properties or microsites?
Yes. Unlimited usage is a core advantage. Create a main brand site, a site per property, and seasonal landing pages without juggling keys or paying per domain.
Q3: Is this a reduced “lite” version?
No. You get the full professional feature set suitable for independent hotels and multi-property groups.
Q4: How do updates work?
Improvements remain kept in step with the official release. Validate on staging; update production when it fits your calendar—no activations required.
Q5: Will non-technical staff be able to update pages?
Absolutely. Front-desk and marketing teams can change photos, copy, offers, FAQs, and policies without touching code. The system is built for quick edits.
Q6: Can I present taxes, fees, and totals clearly during booking?
Yes. Use the pricing patterns to show nightly and total amounts with an honest breakdown of taxes/fees. Clarity lowers abandonment and chargebacks.
Q7: Does it support long-stay or apartment-style units?
Yes. Create unit-type pages with weekly/monthly pricing notes, kitchen/laundry amenities, and housekeeping cadence.
Q8: How should I handle flexible vs. advance purchase rates?
Offer both with plain-English differences (price, cancellation window). Put the choice near the rate, not buried in policy text.
Q9: Can I surface add-ons like breakfast, parking, and late checkout?
Yes. Add-ons appear as tasteful upsells with transparent pricing; guests can add them after choosing a room.
Q10: How do I reduce email about parking, pets, and early check-in?
Publish a short, schema-friendly FAQ that answers these directly and link it from key pages. Mirror essentials at checkout.
Q11: Is it suitable for weddings and meetings?
Yes. Use the events pages to present spaces, capacities, packages, and a simple inquiry flow with date and headcount.
Q12: Can I run language or region variants?
Yes. Duplicate pages per language or market; adapt date/time formats and currency notes. Unlimited installs make localization straightforward.
Q13: What about accessibility information?
Add a dedicated accessibility page plus notes on relevant room types (door widths, step-free routes, shower access, visual alarms). Clear info builds trust.
Q14: How do I keep the site fast during traffic spikes?
Keep the hero lean, defer non-critical scripts, compress images responsibly, and cache well. The theme prioritizes speed; your content choices complete the picture.
Q15: How do I avoid “stock photo syndrome”?
Shoot real rooms in natural light, include honest views, and caption details. One good sequence sells more than a dozen generic shots.
Q16: Can I customize the booking journey?
Yes. Keep essentials first (dates, guests) and layer optional fields later. Add trust microcopy near each step to reduce hesitation.
Q17: How do I present cancellation policies without scaring guests?
Use calm, plain language with examples (“Cancel by 2 pm two days before arrival to avoid the first night’s charge”). Clarity feels fair.
Q18: Does Carsten help with SEO for landmarks and events?
Yes. Build pages like “Hotel Near [Landmark/Event]” with genuine guidance and photos; interlink to relevant room types and offers.
Q19: Can I manage multiple currencies?
Present currency cues in copy and rate notes as needed; if your stack supports currency selection, the layouts accommodate concise selectors and disclaimers.
Q20: Do I need annual renewals to keep using the theme?
No. You can continue using it without annual renewals. The activation-free, one-time model keeps costs predictable as you add properties and campaigns.
Final Take
The Carsten – Hotel Booking WordPress Theme respects how guests actually choose where to stay: fast clarity on dates and price, real photos, honest amenities, and a simple path to confirmation. It equips your team with room and offer layouts that sell, booking flows that reduce abandonment, and performance/accessibility discipline that feels modern. Paired with activation-free, unlimited usage, the full professional feature set, and improvements kept in step with the official release, Carsten helps you launch faster, test smarter, and keep occupancy high—without license friction getting between your guest and the “Book Now” button.
- Includes all Pro features
- Unlimited sites · GPL-licensed
- Malware-scanned & safe download